Why we exist

We are sick of homes that look like everyone else's.

So we make the ones that aren't. Every pattern here is an original, printed after you choose it, and cut to the height of your wall.

Made to orderNothing is crafted before you choose it
4.9 starsFrom customers, designers and trade partners
CustomPeel-and-stick, prepasted, or commercial vinyl
Cut to your wallYour height, not a standard one
The room everyone has

Your walls have been behaving long enough.

Most homes are decorated to be correct. Beige because beige is safe, one wall left blank because nobody could agree. It photographs fine and it says nothing.

We started making patterns for the other kind of room. The one where a guest stops mid-sentence and asks about the wall.

Woman in vintage floral suit sitting on ornate armchair, holding beige Buffalo Bunny pillow with bold red “LOVE” text in moody, patterned setting.

The wall people ask about

What we believe

A room is not a photograph.

Matching the sofa is an easy brief. Making a room feel like the person living in it is a harder one, and it is the only one worth taking.

Pattern, texture and restraint in the right proportion give a room depth without noise. It reads as personal rather than staged, and it keeps reading that way after the novelty wears off.

We work with people furnishing their own homes, and with the designers, architects and builders doing it for someone else.

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Modern coastal living room with curved white sofa, geometric blue Buffalo Bunny pillow, ocean view, and palm shadows through floor-to-ceiling windows.

Mist Reverie Mosaic, at home on a coast

How it is made

Nothing here was bought in.

Not a stock file, not a licensed print. An original motif, worked and reworked until the repeat stops announcing itself.

It is crafted for your order, not pulled off a shelf. That is why it ships in four to eight business days instead of this afternoon, and why what goes on your wall is not already on a thousand others.

Artistic workspace with abstract and botanical sketches, pencils, sharpeners, and soft fabric on neutral surface.
Close-up of floral embroidery on fabric with blue and brown colors.

First the pattern, then the thread

Living with it

It should still make sense in three years.

Rooms move. The chair changes sides, the light changes with the season, and the thing you loved in March you are a little bored of by August.

Pattern that only works in one arrangement is a trap. We design for rooms that shift, so the wall keeps up with the life happening in front of it.